Cycling Experts Heleen Buijs Heleen works at Mijksenaar, an interdisciplinary design agency specialized in wayfinding. In her work as Designer and Project Manager, she dedicates her time towards creating wayfinding systems that improve the cycling experience of people worldwide. She has previously worked on signage for bike parkings in several cities in the Netherlands, on a wayfinding system for cycling highways (that is especially suitable for fast cyclists,) and has created an identity for shared mobility hubs. Being an avid cyclist herself, her goal is to make this world a bit more cyclable. Heleen is therefore passionate about using her analytical and design skills to improve orientation and navigation in cities and in the countryside.