Cycling for Everyone
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‘Tour de Force’ National Agenda

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Initiated in 2015, First stage: 2017 - 2020, second stage: 2020 - 2027

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Reason for intervention

Although there is already plenty of cycling, the bicycle use still has large potential for growing, especially in urban areas. More than half of the car journeys in the Netherlands are shorter than 7.5 km, which is within a bicycle distance, let alone the range of electric bicycles, which brings the range up to 15 km. Another step forward would be to increase the number of people who cycle to the train, tram, or bus, especially since public transport is increasingly diminishing in rural areas. In order to achieve this further growth, a national approach needs to be developed.


The main goal is an increase in the number of kilometres cycled in the period 2017-2027 by 20 percent. Increasing the bicycle use in the Netherlands is not an end in itself. The Tour de Force wants to use the “power of the bike” in order to give a substantial boost to a number of broad-based social ambitions at various scales.


Chosen intervention

Every year, a national bicycle conference is organized. This National Bicycle Conference offers a platform for professionals to meet their fellow professionals in the field, be inspired by the talks of their peers and meet potential clients. During the talks, the newest developments in policy, products, research and relevant developments that influence cycling in the Netherlands are presented. In 2019, more than 350 professionals gathered for the National Cycling Conference with backgrounds in consultancy, government, education, healthcare, and much more.

In 2020, due to the COVID-19 crisis, the conference was held online and was divided over two days. With over 30 sessions, the latest research, experiences and insights were shared digitally. One of the benefits of an online conference is that all sessions can be viewed again at a later point.


Lessons learned

1. Professionals visit the National Cycling Conference for expertise (25.5%), for inspiration purposes (22.8%) and to be updated on the latest actualities (18.4%). 33.3% of the professionals go to the conference to network. PROJECT INFO Location: National Duration of the project: Annually Involved organisations: Acquire Publishing Read more: Nationaal Fietscongres (NL)

2. Most of these reasons to visit the conference can just as well be achieved digitally, although networking proves to be a bit more challenging for some visitors.

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