Cycling Experts Rob Koster Rob has held various commercial management positions in the mobility world. Amongst others he worked in public transport, newspaper delivery and bicycle parking. Since 2021 he has combined cycling and data at Cycledata. Rob, together with his team, is responsible for the rental of Cycledata’s innovative counting systems to help clients improve bicycle safety and traffic flow on bicycle paths. By measuring the amount and speed of cyclists in real time, at any moment of the day and in two directions, road authorities gain insight into where they can or must improve or invest. Rob can also support bicycle stimulation projects with his counting systems. Interesting pilots and satisfied references! He likes to tell you more about it! Rob has drive & persuasiveness and often knows how to enthuse and inspire people to think differently or bigger. He is convinced that accurate and reliable data helps clients to make the right (cycling) choices, which benefits sustainable mobility and quality of life.